How is the Expo marketed?

Content and collaboration are key to the marketing plan which includes:

  • Keynote speakers to attract the right business crowd at specific times
  • E-Mail marketing campaign sent to over 8,000 local companies
  • Blog campaign to promote each exhibitor
  • Twitter campaign reaching 1000’s of local followers
  • Media coverage in Rugby Post, Richmond & Twickenham Times & Richmond Magazine
  • Radio campaign with Radio Jackie
  • Direct mail invitations to over 4,000 local companies
  • Visitor invitation postcards, 10,000 distributed locally
  • Direct invitation cards to corporate buyers
  • Poster/ banner campaign across the borough
  • ‘How to Exhibit’ support for each exhibitor including seminar, regular updates and one on one marketing support if needed.
  • Working with sponsors and partners, our robust online and offline marketing campaign will reach thousands of local businesses and residents
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Visitor Invitation Postcard

Visitor postcardExpo postcard back_2015

Radio Jackie Advert for Expo 2015