How we market Richmond Business Expo
The marketing plan includes:
- Keynote speakers to attract the right business crowd at specific times
- E-Mail marketing campaign sent to over 8,000 local companies
- Richmond Business Expo app
- PR Campaign with the Richmond and Twickenham Times
- Media coverage in Buy Local, Rugby Post, Talk Business – total distribution 70,000 per issue
- Radio campaign with Radio Jackie
- Blogging campaign to promote each exhibitor
- Twitter campaign reaching 1000’s of local followers
- Direct mail invitations to over 4000 local companies
- Visitor invitation cards, 20,000 distributed locally
- Direct invitation cards to corporate buyers
- Poster/ banner campaign across the borough
- ‘How to Exhibit’ support for each exhibitor including seminar, weekly updates and one on one marketing support if needed.
- Working with sponsors the RFU, partners Richmond Borough Council, Twickenham Experience and Knew Image plus with the PR support of Progressive PR and marketing support of My Marketing Lady our robust online and offline marketing campaign will reach thousands of local businesses and residents

Expo PR Contact
Dedicated PR support for the Richmond Business Expo is being provided by
Michelle Luscombe
Progressive PR & Marketing Ltd
Tel: 07734 109 200
Email: michelle@progressivepr.co.uk